Developing Questions for Focus Group Interviews

Focus group interviews can yield powerful information. In order to get meaningful information during focus groups, you should follow several important guidelines when developing your questions. 1. Use open-ended questions Open-ended questions allow for qualitative feedback from participants and do not have fixed responses or elicit one word answers. 2. Avoid dichotomous questions These are […]

In Our Words (Episode 7)

In today’s episode, Rajon Hall is joined by Anthony Kazee and Phillip Bennett to talk about patience, discipline, growth mindset, authenticity, and networking that are essential to entrepreneurship and success.  Kazee is a real-estate entrepreneur, while Bennett is a business coach who has worked with clients all over the world. Both men have a wealth […]

Recovery in the Hotel Business (Issue 197, May 2022)

Hotels provide an important service to our communities and represent a significant economic engine for jobs, business revenue, and taxes. Plus, they often serve as a gateway to a community, influencing perceptions of the broader community.

In Our Words (Episode 6)

Are you a family-oriented business & community-minded individual? Do you believe that faith in the higher power has created opportunities you could never foresee? Are you challenged by your faith within connection to your business? On this week’s podcast, Rajon sits down with Albert Walker and Bobby Drake. Albert Walker is the owner of Imago dei […]

In Our Words (Episode 5)

Are you an aspiring barbershop owner? Are looking for insight on how to begin the process? Rajon interviews two Wisconsin business owners, Chris Kimbrough and Walter Matthews. Chris Kimbrough is the owner of Starz Barbershop in Green Bay. Chris owns and operates three barbershop locations, with his last grand opening on the UWGB campus. Starz […]

A Community Education Approach

While hiring a consultant to complete a market analysis might be appropriate for some communities, the approach of this toolbox is based on the premise that business and community leaders will benefit by being actively involved in the research process. Because there are technical components to the toolbox (obtaining data and using geographic information systems […]

In Our Words (Episode 4)

Do you feel that you have a personal purpose to serve and be visible to your community? This week Rajon sits down for a conversation with Samantha Collier and Arletta Allen. Samantha Collier is the Executive Director of TeamTeal365. Samantha is an educator, healer, and advocate. TeamTeal365 has a mission to empower and educate sexual […]

Design Wisconsin: La Valle Design Team

In response to severe flood events, the Village of La Valle, Wisconsin has been awarded federal funding to assist in flood mitigation and recovery. As part of the planning process, a group of local residents formed the La Valle Revitalization Committee. The purpose of the committee is to provide leadership and community representation.

In Our Words (Episode 3)

Are you interested in becoming a licensed professional counselor and owning your own practice? Dr. Kadihjia Kelly of Stars Counseling (Appleton) has been working in the field of counseling since 2018. Dr. Kelly’s expertise is working with self-Identified Black/African American clients focusing on Critical Race Theory and Racial Fatigue. Welcome Dr. kelly Meet Dr. Monique […]

Business Recruitment

This section explains how market analysis data can be used in the various steps of a business recruitment program. 

Building and Space Usage

Successful downtown revitalization efforts often focus on creating synergy that results from the optimal mix of building and space uses.  In considering this purpose, your market analysis will likely have identified a number of market opportunities in different business sectors.  However, the market analysis process does not end with a list of businesses for recruitment […]

Focus Groups

A focus group is a carefully planned discussion designed to obtain perceptions of a small group of people about a defined area of interest (e.g., downtown revitalization). Focus groups typically include seven to ten people who have some common characteristics that relate to the topic being discussed and who engage in conversation in a permissive, […]

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