Business Recruitment

This section explains how market analysis data can be used in the various steps of a business recruitment program.

In Our Words (Episode 2)

May 2022 — Are you interested in learning what it takes to start your own nonprofit agency? Interested in becoming a successful business owner, who sells their own merchandise? In this episode, Rajon speaks with Robin Scott, Executive Director of We All Rise African American Resource Center, and J. Riley, a small business owner. Robin […]

In Our Words (Episode 1)

May 2022 — Welcome to the premiere of In Our Words podcast. The goal of this podcast is to see a more holistic view of African-American entrepreneurs in the state of Wisconsin. We seek to gain understanding of challenges faced and overcome by Black business owners, while also providing success stories and strategies implemented along […]

WIndicators Volume 5, Number 1: The Rise Of Entrepreneurship During the Pandemic

Entrepreneurial activity increased sharply in Wisconsin in 2020 and 2021 during the COVID-19 pandemic. Entrepreneurship is a key part of any healthy economy but ensuring that new business activity leads to significant economic impact by creating high quality jobs can be difficult. Communities can take a lead role in a range of strategies that help entrepreneurs grow and be successful to make the most of this opportunity to improve their economies.

Supporting Entrepreneurship

This section outlines ways to use your market analysis to support entrepreneurship in your downtown or business district. Entrepreneurship represents the capacity and willingness of an individual(s) to undertake a venture, with its risks, in an effort to achieve a profit. Entrepreneurship has always been important to downtowns and business districts, serving as a catalyst for business formation and its positive ripple-effect in the local economy.

Business Retention & Expansion

Organizing business retention and expansion (BRE) activities is a common application of or prelude to market analysis findings. These activities include mobilizing a BRE team, identifying issues, and helping existing businesses expand or, if they are at risk of closing or relocating, stay open and stay downtown.

Restaurant

National Restaurant Association Downtown Restaurants by N. David Milder, DANTH, Inc. March 2022 — Restaurants and culinary experiences can be extremely valuable additions to a downtown area. They serve downtown workers and residents as well as attract visitors to the center of the community. They serve both an economic and social role in the community, […]

Affecting Change through Relationship Building

Summary February 2022 — As part of “Black History Month 2022: Why does Black History Matter to Extension’s work?” by the African American Black Employee Resource Group (AABERG), members of the the Entrepreneurs of Color Business Support Team, co-hosted a series incorporating Black History into Extension programming, sharing stories, research and vibrant discussion. The Entrepreneurs of Color […]

BIDs and Activating Downtowns

In this webinar, we discuss how city leaders, businesses, property owners, and others can “shape their city” for the betterment of all and how Business Improvement Districts (BIDs) can be used as a tool in that process. The focus of the webinar is on leadership and partnerships that help create an effective downtown organization.

Black Business Owners Speak Wisconsin

Data Insights on Black Business Owners in Wisconsin

Entrepreneurship 101 (Part 3)

Summary August 2021 — In the final session on entrepreneurship, Tessa Conroy, Assistant Professor of Agricultural and Applied Economics at UW–Madison and Community Economic Development Specialist, discusses “how to build an entrepreneurial ecosystem”. Webinar Recording Additional Materials Entrepreneurship 101, Part 3, PowerPoint Explore Our Lunch-n-Learn Series