September 2010 — A growing body of evidence suggests that the businesses most beneficial to a community are those that are independent and locally owned. This article provides an introduction to the potential economic, social, and environmental benefits provided by local business. Economics Perhaps the most compelling reason to buy local and independent is economics. […]
August 2010 — Incorporating good economic data and research into your “Buy Local” campaign can have multiple benefits. This article outlines how economic data can strengthen the development, implementation, and evaluation of a buy local campaign. It will focus on economic data related to demographics, “what-if” economic impact scenarios, and evaluation data. The first step […]
Summary of a presentation by Carol Gies* January 2010 — As a result of the economy and changes in the retail market, it is important that downtown tenant recruitment efforts recognize changes in consumers and competition. A generic retail recruitment formula does not work downtown. Carol Gies of 4Insights, Inc. shared her perspectives on this […]
